Step-by-step: How to start running Google Ads from Nepal without a foreign card


Running Google Ads is essential for businesses aiming to grow online. For Nepali entrepreneurs, a major hurdle is that most local cards are restricted to domestic transactions, making it difficult to fund Google Ads accounts. The solution? Services like PayGate Nepal, which allow you to run international campaigns without a foreign card.

This guide walks you through the process, step by step, including alternative payment solutions, campaign setup, and optimization strategies.

Table of Contents

The Payment Challenge for Nepali Businesses

Nepali businesses face several challenges when trying to access global ad platforms:

  • Nepali Credit Cards Not Accepted: Most local cards work only for domestic transactions.
  • Complex International Setup: Opening a foreign currency account requires approvals from Nepal Rastra Bank, extensive documentation, and high fees.
  • Missed Global Opportunities: Without international advertising, businesses can’t compete with global competitors or target audiences abroad.

For more insights on digital ad growth in Nepal, see this research report on digital marketing adoption in South Asia.

How PayGate Nepal Bridges the Gap

PayGate Nepal acts as a payment facilitator for Nepali businesses:

  • Accepts payments in NPR via eSewa, Khalti, or bank transfer
  • Converts and processes payments internationally on your behalf
  • Supports all major ad platforms: Google, Facebook, Instagram, LinkedIn, TikTok
  • Provides fast setup within 24-48 hours and 24/7 support

 This solution removes the need for foreign cards while keeping your campaigns fully compliant and ready to scale.


Step 1: Open Your Google Ads Account

  1. Visit Google Ads and click Start Now.
  2. Sign in with your Google account.
  3. Select Nepal as your country and set your local currency.
  4. Skip payment setup for now if you plan to fund through PayGate Nepal.

Tip: You only pay when your campaigns start running.

Step 2: Choose a Local-Friendly Payment Method

Options for Nepali users include:

  • PayGate Nepal: Pay in NPR and have your account funded internationally.
  • Virtual International Cards: Nabil Bank e-cards, Global IME virtual Visa.
  • PayPal + Payoneer: Link to Google Ads for international payments.

Pro Tip: Test a small payment first to ensure it works before running full campaigns.

Step 3: Create Your First Campaign

  1. Navigate to Campaigns → + New Campaign.
  2. Choose your objective: sales, leads, or website traffic.
  3. Select campaign type: Search, Display, YouTube.
  4. Set your audience, location, and daily budget.
  5. Write clear ad copy with a strong call-to-action.

 Start small to test ad performance before scaling your budget.

Step 4: Monitor and Optimize

Key metrics to track:

  • Click-through rate (CTR)
  • Conversion tracking
  • Cost per click (CPC)
  • Audience engagement

Use Google Ads’ reporting tools to refine keywords, adjust targeting, and improve ROI.

Step 5: Avoid Common Pitfalls

  • Follow Google’s ad policies to prevent account suspension.
  • Start with a small budget to avoid overspending.
  • Track currency conversion fees if using international-friendly cards.

FAQs

Q1: Can I run Google Ads in Nepal without a foreign card?

Yes. Using services like PayGate Nepal, you can pay in NPR and run ads internationally.

Q2: How long does it take to set up an account with PayGate Nepal?

Typically 24–48 hours.

Q3: What local payment methods are supported?

Bank transfers, eSewa, Khalti, and more.

Q4: Is my payment safe through PayGate Nepal?

Yes. They use secure, industry-standard practices and maintain transparency in pricing.

Q5: Can I run campaigns on other platforms?

Yes. PayGate Nepal supports Facebook, Instagram, LinkedIn, TikTok, and other major platforms.

Conclusion

Running Google Ads from Nepal without a foreign card is possible with the right tools and partners. PayGate Nepal simplifies international payments, allowing you to focus on creating effective campaigns and growing your business. Start small, optimize regularly, and scale as your ROI improves.

Unlock global markets and grow your business today with PayGate Nepal. Get started here.




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